Marketing has been a fuzzy word for many moons. What do you get when you hire a marketer? What do they do (exactly)? How much will you earn versus spend?

It's been an elusive department where creative "stuff" occurs. It's been hard to measure. It's often been the first department "cut" when budgets are thin.

Sales on the other hand offer tangible ROI. New customers can clearly be seen and measured. The salesperson went and found a new customer. The path is clear. The spending is tracked.

Who knows what social media campaigns, billboards, Facebook ads, or blogs led to new business? Can you really know if that article last year changed any minds? Well, thanks to technology, in 2023, you can. Marketing is finally having its moment. The recognition it deserves. It's integral to building your brand and your brand is what creates legions of fans and followers. Customers are ready to believe in better. Humour, sustainability, sass, wit, values, equality; what your brand stands for matters. How you communicate is key. The feelings you inspire are essential. Feelings change minds. Feelings turn heads. And feelings are what we all have in common.

Marketing = money. It's a behind the scenes sass masterclass and then a monumental show. Think fireworks. Think followers. A visible furore around your business and brand. 

Newsletters, SEO, brand affinity, websites, social channels... Every time your target audience consumes a morsel of information about your brand, a perception is formed. Your marketing fosters responsibility for the ongoing conversations with your target audience. The beauty of digital marketing is that it's one-to-many. Your message can reach people in the millions. Indeed, we've had clients go viral and attract huge new contracts with mega-brands you click with daily. 

Marketing provides a level playing field as the bigger budget can be outplayed by a smaller, slicker campaign. Blogs can land you on the #1 SERP. Targeted keywords can help your ideal audience find you. Newsletters can reduce your reliance on algorithms. Social media can introduce your company en masse. A blend of owned, earned and paid channels sensibly spreads your wings and puts your business firmly on the map. 

It's a full-time job. Make no mistake. It's not a scattergun approach, either. But rather a shrewd, fun and downright clever plan of attack. Who doesn't want the brand awareness, the referrals, and new customers? Maybe you don't have a full-time marketing team. Perhaps you aren't ready to hire yet. Maybe you don't want to hire. The good news is you don't need to. We regularly partner with brands keen to grow and retain experienced marketing support without the average £45K annual salary. 

You can choose your marketing support services. You can align your needs with your new business drives. You can benefit from strategic guidance and video meetings. It's nice not to have to do it all alone, you know? Bounce those ideas around. Create the vibe. Build momentum. Especially when marketing probably isn't your forte.

The Monthly Marketing Magic is a 6-month retained solution for small businesses and agencies with big plans. Choose from: 

And all for only £999 per month. Far less than the £45K average experienced marketing salary. This package is all about plenty of experience, plenty of knowledge and plenty of bang for your buck.

It's easy when you know how. And we do. 

Why not get in touch to find out if the Monthly Marketing Magic is right for your small, growing business?